02 Jan, 2025
When small businesses decide to build a website, one of the most important decisions is choosing who will develop it. Many businesses debate between hiring a freelance web developer or a larger agency. While both options have advantages, working with a freelancer often provides unique benefits tailored to small businesses’ needs.
Budget is a crucial factor for small businesses, and hiring a freelance web developer is often more affordable than engaging a web development agency. Agencies typically have higher overhead costs, some of which they pass on to clients. Freelancers, on the other hand, work independently, reducing costs and offering competitive pricing.
At the end of the day many small businesses can't justify the premium of a digital agency. Web development agencies in the UK charge a day rate of anywhere between £600 and upwards of £1000. The vast majority of freelancers offer their services for much less.
One of the biggest advantages of hiring a freelancer is the ability to communicate directly with the person building your website. Unlike agencies, where communication is often filtered through project managers or sales representatives, working with a freelancer allows for direct discussions about project goals, design preferences, and functionality.
Freelancers tend to have more flexibility than agencies when it comes to project timelines. Without the need to juggle multiple departments and layers of approval, freelancers can adapt quickly to your needs and make adjustments efficiently. This means faster turnaround times for website development.
Hiring a freelance web developer offers numerous advantages for small businesses, including cost savings, personalised service, flexibility, specialised expertise, and long-term support. By working directly with a skilled freelancer, businesses can create a customised, high-quality website tailored to their needs without the high costs and complexities of a larger agency.
web development
business
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